Women'S Clothing Is "His Appearance".
Qi Liang, a loud name, a handsome young man graduated from the advertising department of Jiangxi University of Finance and Economics, a Wen Zhibinbin, a strong and resolute boy, has the same knowledge and youth as the others, and has the same educational background. But he has different wisdom and dreams from others.
After graduating in 2007, he worked as a salesperson and salesman, and worked as an advertising planner in a foreign company.
But these are just the starting point of his life, not the end point, but just add some color to his life journey.
He had a dream, a dream of starting his own business, and finally succeeded in opening up with the "my appearance" workplace women's clothing store in August 15, 2008.
Some people don't understand. Why did he give up his good job as a white-collar worker when he graduated from advertising major?
Why does a handsome young man choose to sell women?
clothing
?
We have no way of textual research, and no need to speculate. Maybe this is what he looks like.
Action originates from thought.
Thinking is the only way to act. 5 months before graduation, he joined the team looking for work. recruit Yes, yes. network Put on your resume and try to find the right job as much as possible. But what he did not expect was that most of the resumes were cast away. It was hard for several units to make a phone call, but the two sides could not talk about their treatment. Finally, they settled down in a foreign advertising agency, and thought that they could play their professional expertise there. At this time, the bold idea of going home suddenly jumped out of his brain, so he resolutely packed up his luggage and returned to his hometown to rejuvenate the country.
Full of vigour and confidence, he immediately made an analysis of the market. There are two urgent problems to be solved before him. One is the issue of starting capital; the other is the choice of projects. As a young boy who has just come out of University, he has no experience in doing so. Maybe he can only cross the river by feeling the stones. Even when he was worried about these two problems, he realized from the Xingguo TV station that the current labor and social security departments provide various preferential policies for the return and employment of migrant workers, laid-off workers and secondary and technical secondary school graduates. They have both the introduction of entrepreneurial projects, the guidance of entrepreneurial process, and the help of venture capital. It was a timely relief. The old worry was long gone. Not only has he received the 50 thousand yuan discount loan assistance provided by the small loan guarantee center of the Employment Bureau, he has also participated in the "SYB" entrepreneurship training class organized by the Bureau of labor and employment. He has learned a lot from secondary school, and the idea of starting a business is more and more clear. After careful consideration, he finally decided to run the business. clothing Project.
Ideas determine the way out.
When everyone thought that everything was in order, an unexpected decision was puzzled again. He chose to run the business. clothing Item is not Men's wear It's women's clothing. A shyness sunshine boy buys women. clothing Would you? "I have never tried how to know not," "who stipulates that women's clothing must be run by women", "why should we stick to the rules", "go our own way and let others follow?" Faced with other people's doubts, a series of crisp answers made people look up to the young man. Whenever a customer enters a store, he always greets with a smile of sincerity and uses his advertising professional vision to help customers select the right ones. clothes Every paction makes the customer very satisfied. Who says the university has read it? In this way, there are more and more repeat customers, and the business is getting more and more prosperous. In the first quarter, it made a profit of 50 thousand yuan and absorbed 5 laid-off workers.
Today, business is booming. He always greet the envy of others. He is always sober minded, passionate about his customers, and persistent in his career. Every time a friend asks him for his success, he still says the old saying: "dare to be first, go your own way and let others follow."
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