Haining Set Up China'S First Leather Designers Association

Today, the cost of raw materials, land and manpower has risen sharply. As a traditional industry, the leather industry is thinking about the new driving force for future development.

March 2nd, the first domestic leather industry.

Tujia "family" industrial cluster seeks magnificent turn

As the largest leather industry cluster in the country, the leather industry in Haining has been developing rapidly in recent years under the guidance of the innovative idea of "I look at the world and fashion".

According to information from Haining Leather Industry Association, there are fewer than 200 leather furniture manufacturers in Haining, and the total number of designers is nearly 1000.

In addition, some Haining leather enterprises have vigorously developed the "Royal" design team, and have maintained cooperative relations with excellent design studios both at home and abroad.

Nowadays, many excellent designers have become the "top guests" of the enterprises. Not long ago, two French designers were invited to the leather city, and when they were not well settled, they were cut back to their enterprises by the leather manager who came to hear the news.

"How can a designer of the world come easily?"

Zhejiang Grammy Garments Co., Ltd. invited the designers to the enterprise, and the two sides communicated to 12 o'clock at night.

"After the establishment of this association, designers have second homes, which can continuously improve their design level and serve the enterprises better, and the association can also train designers with enterprises to make designers grow faster."

Ren Youfa, vice chairman of China Leather Association and chairman of China Leather City, Haining, said.

Serving the whole nation in Haining to create the leather industry design Highland

Last September 22nd, the three phase of China Leather City, Haining, was officially opened.

It has seven functions of design, R & D, brand exhibition, new product release, marketing headquarters, creative paradise and leisure club, and has gathered dozens of leading leather products.

"As the source of the leather industry in Haining, the leading role of the leather industry in the whole country has been recognized.

However, there is still a big gap between the design level of Haining and the developed countries in Europe and the United States. Compared with the urgent needs of industrial pformation and upgrading, there are still many deficiencies, such as the lack of strong awareness of rights protection and imitation and piracy.

Shi Zhendong, vice mayor of Haining, said.

Reporters learned that in April this year, the association will organize a group of designers to France training, this will be the first time in Haining history.

During the leather Expo this year, the association will also select 5 outstanding designers to show their products in China fashion trends conference.