Function, Environmental Protection, High Performance Price Ratio Become Clothing Research And Development Consensus
Whether it is talking about new products with fabric companies.
R & D direction
When it comes to understanding the characteristics of their fabrics, they are "functional" and "
environmental protection
"And"
High cost performance ratio
"Is a high rate of three words.
This is the general direction of the fabric product demand, but when the idea is turned into product language, the docking point often deviate.
The diversification of raw materials and the ratio of new fibers are the practical means for the fabric enterprises to follow this development concept.
When talking about the characteristics of spring and summer fabrics in 2011, most of the fabric enterprises talked about this.
In the development of Fujian's hybrid fabrics, such as Tencel, linen, wool, cotton and so on, we will pay more attention to memory fiber and T400.
Jiangsu Xinmin develops silk like silk brocade with corn fiber as its raw material. Its style is similar to that of mulberry silk, but its price will be relatively low.
In the process, fabric enterprises have also undertaken a lot of risks.
For example, when the raw materials are distributed at a multiple distribution ratio, there will be some technical problems in the process of spinning, drying and dyeing. The development of each new variety will require many attempts to succeed.
In addition, new fabrics may also be damaged due to the plagiarism imitation of their peers, or because the industry standard can not be followed up in time and can not be pushed to the market.
Nevertheless, some of the new products that are hard to come up with will be attacked by the clothing brands. The key point is the fabric's most basic performance. Among them, there are many complaints about the quality stability, and the high cost performance of the fabrics is not reflected.
Ceng Fengfei, a famous fashion designer in China, began to make his own brand in recent years. He often used fabrics like filament, cotton, linen and Xiangyun gauze.
He has a puzzle that some products of domestic fabric enterprises are easy to become old after washing and lose their luster, which can not be well controlled. He thinks that the problem is mostly after finishing the technical means.
Jiang Hong, the purchasing manager of Beijing Jifen Fashion Co., which often deals with foreign fabric suppliers, also talked about this problem. Compared with domestic and foreign fabrics, the gap is mainly reflected in the guarantee of texture after washing.
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