Use Holiday Theme To Increase Your Sales Volume.

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1, with a small number of brand products, stimulate consumer desire to buy.

Some products are very suitable.

These companies know that most consumers can't afford to buy a new car. They also know that this can not change their fans' recognition of their brand's influence, so they can incite consumers to buy related products by displaying their brand clothing and accessories, and using holiday themes or free delivery.

The wife gave her husband a Ford T-shirt, or his father bought a toy BMW for his son as a gift. On the one hand, it can do everyone's participation and greatly enhance the brand awareness; on the other hand, consumers can also buy and buy the products they need at the right time.

2, provide holiday service to show the professionalism of your brand.

Even if the company provides services, rather than a tangible product, it is also faced with marketing challenges during the holiday season.

Although they seem to be at a disadvantage, there are actually valuable things that can be provided to consumers.

At this time of year, professional knowledge of professionals such as estate agents, contractors and painters is the key element to display their brand advertising.

For example, a real estate agent can purchase a domain name and explain it in the webpage: in the long run, the purchase is far more affordable and comfortable than the rental housing, because the rental situation coming up in the coming year is even more severe.

Real estate brokers can also provide holiday wall decoration, and contractors can make effective suggestions on how consumers can solve the problem of housing wear.

After the noisy holiday, consumers will remember the "affectionate hospitality" of these service providers, and the visibility of the service providers will also greatly improve.

3. During the Holiday Countdown, this shows many products.

Checking your inbox, you may see this trend: at the end of the festival, the countdown at the end of 12 is very popular.

Most brands, like LivingSocial, will donate part of their earnings to charities, using "Thanksgiving Day" or "discount 12 days" strategic sales products, and notify consumers in advance by mail, because consumers need time to decide whether to take part in activities and accept their order email.

The same is true of other companies. The Soap network enables the "31 day gift" campaign, and every consumer who purchases the product can receive a daily prize throughout the month.

By highlighting different products and providing related pactions every day, brands can build a sense of omnibearing.

Once consumers begin to show interest, the brand will start planning a second day deal.

4, help consumers to filter out the goods they need in the shopping list.

Marketers are always trying to "invade" the consumer's brain and find out what kind of products consumers need.

But the answer is usually "what" rather than "who". Marketers can not connect consumers' products to different consumers.

In fact, marketers should guide consumers to select hundreds of options from a wish list and accurately find the products they need.

By providing close service, the brand can create potential customers.

JC Penney (American life brand) is currently running Real Simple activities, displaying various products for consumers, and then providing various suitable products to suitable consumers (e.g., "Jill, buying warm clothes for your winter stroll"), highlighting the genera tion of products.

In this way, brand can establish the connection between product and consumer demand.

Shoppers may even offer some "gifts" for product marketing, such as new ideas that some marketers have never thought of.

5, touch the consumer's perceptual thinking, create brand creative advertising.

For many consumers, holidays are the most emotional time of the year.

Coloured lights may create Christmas memories at home in childhood, and the first heavy snowfall may remind parents of the warm scenes (snowy December, playing with children on the sleigh).

This advertising idea is "recollection". In the creation of warm scenes, the emergence of brand logo is very helpful for raising brand awareness.

It's very simple, just like old photos can evoke many people's memories, but the classic TV ads may be more impressive, but don't forget that the contents of the classic TV advertisements must be related to their modern brands.

With so many ways, every brand will have the opportunity to stand out, so that the brand can enhance its image and sales this year.