Look At The Turning Point Of Home Textile Economy From China International Home Textile Exhibition

< p > > a href= "http://sjfzxm.com/news/index_cj.as" > exhibition < /a > is the barometer of the industry, representing the latest development of the industry, and the home textile industry is no exception.

A few days ago, Yang Zhaohua, President of the China Household Textile Industry Association, told reporters that the China international home textile exhibition has gone through its glorious 20 years. During these 20 years, the home textile exhibition has not only set up a platform for product display, marketing and trade expansion for many exhibitors, but also witnessed the vigorous development process of China's home textile industry since reform and opening up, and the breakthrough process of the domestic textile economic reform.

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< p > < strong > go to the scene and see the trend of brand trend < /strong > < /p >.

< p > according to the latest economic operation data, China's domestic textile industry has been running smoothly throughout the first quarter of this year. The industry's profit has maintained a good growth, and the growth quality and overall efficiency have been improved. Especially when the output value of the industry has been slowing down, the growth rate of efficiency has been increasing year by year, which shows that the development mode of the industry is changing.

Statistics of the National Bureau of statistics of home textile industry 1942 above scale < /p >.

< p > the main business income of enterprises was 61 billion 970 million yuan, an increase of 8.7% over the same period last year, and the total realized profit was 3 billion 170 million yuan, an increase of 14.2% over the same period last year, and the growth rate increased 3.1 percentage points over the same period last year.

Meanwhile, according to customs statistics, China's home textile products exported 8 billion 400 million US dollars in the first quarter of this year, an increase of 4.4% over the same period last year.

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< p > through the analysis of the first quarter data, we can see that in the domestic aspect, the overall situation of domestic economic steady growth has not changed, and the demand for home textiles as a daily consumer goods is relatively stable.

On the international front, the major developed economies are still in the stage of recovery, plus the recent "accelerated export" measures of the State Council, such as the expansion of export tax rebates and the promotion of export upgrading, and the stimulation of the depreciation of the effective exchange rate of RMB.

In addition, judging from the "record" of the autumn and winter new product orders that have just ended, the home textile industry will usher in a "warm winter" this year.

Under such economic circumstances, the twentieth China international home textile exhibition, which will be held in Shanghai in August 27th, coincides with the time. It will undoubtedly open a new era of "new home textiles and new life" for China's home textile industry.

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In the past 20 years, China international home textile exhibition has always been in the forefront of home textile industry. Its advocacy of terminal innovation and product innovation has been influencing the brand of home textiles for nearly P years.

As Asia's largest home textile professional platform, the organizers have been committed to building up strength with enterprises.

Here, the professional audience can feel the unique charm of the home textile industry. Dealers can join hands in coveted cooperative brands, and exhibitors can win the win-win business opportunities.

It can be said that today's China international home textile exhibition has become the best stage and the most well known industry event for domestic and foreign enterprises to show their strength.

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< p > each a href= "http://sjfzxm.com/news/index_cj.as" > exhibition > /a >, the organizers are inviting many domestic and foreign traders, buyers and agents.

Nearly 140 thousand square meters of exhibition area, more than 1000 exhibitors from dozens of countries and regions, more than 40 thousand professional buyers, and hundreds of professional media reporters gathered here to witness the development of the industry and the prosperity of China's home textile market.

With many years of experience in running exhibitions, China international home textile exhibition has provided an important business platform for home textile enterprises, including dream orchid, fuanna, Luo Lai, Jinling, mercury, Minguang, shark, blue silk feather, violet, Kasen...

A strong brand of the industry has gradually embarked on the stage of trade at home and abroad.

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At the same time, along with the vigorous development of home textile industry, China's home textile cluster is growing rapidly, and regional brands are becoming more mature P.

At this year's China international home textile exhibition, Haining, Yuhang, Tongxiang, Shaoxing, Huzhou, Nantong, Binzhou, Gaoyang, Pujiang, Xiqiao, Yang Xunqiao, Xiaoshan and other home textile clusters will be reassembled in the form of exhibition groups to jointly display the brand image of clusters and enterprises.

Moreover, the number and scale of clusters and enterprises participating in the exhibition this year, as well as the exhibition area, have increased considerably compared with last year.

Last year, there were 143 home textile enterprises exhibiting in Xu village, Haining, which will reach more than 170 this year, which will occupy the 2.5 exhibition hall. Although the booth area has increased a lot, it is still difficult to meet the increasing number of exhibitors. Yuhang has more than 160 enterprises participating in the exhibition this year, exhibiting a total area of about 15 thousand square meters, expanding a lot over last year. Xiqiao will display more than 10 enterprises such as curtain fabrics and other hot products.

The enthusiasm of exhibitors in cluster enterprises has once again confirmed the brand appeal of China International Home Textile Exhibition.

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< p > in addition, with the growing market of China and increasing importance in the world, more and more overseas enterprises hope to find new business opportunities here.

Therefore, China international home textile exhibition is increasingly favored by international exhibitors.

The nineteenth home textile exhibition, from Belgium, Italy, Turkey, Thailand, India and other countries and regions of the world famous companies, in the 3 days of the exhibition, for exhibitors to interpret the exotic features of the characteristic products, but also with the help of home textile exhibition platform, find their new opportunities in the Chinese market.

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< p > in promoting trade and business cooperation, China international home textile exhibition has spared no effort. Every year, it is reforming: the way of investment promotion is updated, the scope of investment is increased, the investment cooperation is diverse, and the investment service keeps pace with the times. The aim is to fully integrate and make good use of exhibition resources and constantly upgrade exhibitions so as to meet the higher requirements of exhibitors.

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< p > nowadays, for the strong and well-known home textile enterprises, the purpose of exhibitors is no longer simply staying on display and communication. They prefer to get broader development space through exhibiting, combine the home textile products with other products in different fields in the industry, enhance the overall competitive strength and take the road of differential development.

At present, "big home textile" is no longer a trend, but a fact, in the industry integration, powerful enterprises can stand out, and China international home textile exhibition is the best platform for enterprises to show their capabilities.

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< p > < strong > < < a href= > http://sjfzxm.com//business/ > > exhibition > /a > understand the trend of home textile reform < /strong > /p >

The most important function of P is trade. This is the soul of the exhibition and an important reason why the exhibition can not be replaced.

In all trade situations, the exhibition is the most economical and effective, because the exhibition time is short and the audiences are numerous.

Enterprises will usher in a large number of professional spectators in this short span of several days, and their economic benefits will be considerable. For enterprises that want to expand their channels and increase their popularity, the exhibition will have the highest cost performance.

Many exhibitors of home textile enterprises said that participating in industry exhibitions is still a more sensible and pragmatic choice for enterprises.

Despite the ups and downs of the domestic and foreign economic situation, the enthusiasm for entering various professional or comprehensive exhibitions has not declined because of the ups and downs of domestic and foreign manufacturers. This is in sharp contrast to the current global market downturn and the pressure on domestic economy and talent supply and demand.

Exhibitors can learn other enterprises' excellent investment methods, understand advanced experience in new products and new processes, meet new customers, seek new market space, expand new sales channels, and host a series of seminars held during the exhibition, which is also a rare learning opportunity and a good way for enterprises to improve their own accomplishment.

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< p > Yang Zhaohua said that in August 2014, the China international home textile exhibition, which has gone through 20 years, will continue to maintain the good development trend of the exhibition. It will set sail from the new voyage, take the development strategy of the new era, new home textiles and new life as the guidance, pay more attention to the learning industry, study the industry, closely follow and grasp the future development trend of the industry, and make the home textile exhibition a trade platform to open up two domestic and foreign markets, display the window of the latest development of the industry, strengthen the links between the upstream and downstream exchanges, and make greater contributions to the realization of the Chinese dream of home textiles.

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< p > the development opportunities and challenges facing the home textile exhibition in the future, Yang Zhaohua pointed out: first, we must achieve clear positioning.

With the change of consumption demand and lifestyle of the Chinese people, the demand for home textiles is changing, so the positioning of the exhibition also needs to follow up the situation, and constantly adjust in the different stages of the future development of the industry to meet the needs of the development of the industry.

Two, we must achieve marketing data.

With the rapid development of the Internet age, we will make full use of the new technological means to fully excavate the data resources accumulated during the 20 years of the exhibition, and improve the work efficiency, so as to provide the basis for the next development of the exhibition.

Three, we must achieve meticulous management.

The exhibition will further integrate all resources in the next few years, give full play to its advantages, and focus on creating a scientific management, precise implementation, detailed and effective operation team.

Four, personalized service should be done.

The exhibition will continue to enhance its service awareness, take the needs of enterprises as the guidance, and modernize the means to achieve personalized service according to the needs of all parties.

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< p > > there is hope in dreams. It seems most appropriate to interpret the future of home textile industry in this sentence. Home textile exhibition is a dream for all enterprises and a platform for realizing dreams.

Yang Zhaohua said: "with the implementation of the" 12th Five-Year plan "of the home textile industry, the implementation of the 13th Five-Year plan will usher in a better development period for our home textile industry and provide better development space for the home textile exhibition.

Past glory has become history. Looking forward to the future, we are full of confidence and look forward to a more brilliant 20 year. "

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