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Jean Natsu Oteri J'S Popular Late Qing Planning Project Dystocia

2015/11/10 22:29:00 214

JiangxiaOutletsProject Dystocia

Compared with Huangpi outlets, Jean Natsu Oteri J, who is also in the vicinity of Wuhan, is a different sight. However, few people can see a large square in normal business days.

In September 2012, Wuhan's third outlets shopping mall - Rome Spring Temple in Jiangxia temple - opened.

After more than 1 years of practice, the brand entry rate is only about 40%, which is not satisfactory in popularity. This also makes the difficulty of investment in the project further increase.

In the past 3 years, brand stores have opened less business, and shoppers in shopping plaza are few, most of which are still empty.

It is now seen that many of its international brands such as PRADA, Saint Laurent, Givenchy, GUCCI, DIOR, ARMANI, Burberry and so on are all available in its advertising and its brand, but no one has been stationed in these international brand stores since its opening.

And propaganda "attracting more than 300 famous brands, including more than 80 international brands," has not actually landed.

Not only that, the high yield shops that once claimed "after sale charter" were once caught in a wave of illegal sales and were collectively condemned by the owners.

Today, less than 30% of Rome's springtime oatles stores have opened, and McDonald's, the only restaurant in the park, has closed.

According to the analysis of the insiders, the lack of brand resources and low opening rate are the two fatal injuries of Rome spring outlets. During the past 3 years, the store has been in a depressed mood, and 8 of the products sold have been purchased by themselves. The lack of attractiveness in the distinction of brand, category richness, price and grade is lacking.

Some people have made such an account. Taking 12 square meters as an example, the three floor is 15000 yuan / square meter, the price of a shop is 180000 yuan, the annual income is 18000 yuan, ten years can be.

Capital return

The shops are still there, and the rent for the first two years can still be paid.

Five years can apply for repurchase, which is equivalent to the developer taking all the risks.

Since then, there have been many accidents involving owners' rights protection in 2015. The owners of shops in Yujiang, 40, were postponed due to the purchase of their shops, and they did not receive the penalty for the delivery. They were trapped in the shopping center.

It is understood that the Hubei spring investment and Development Co., Ltd. Rome spring outlets is part of Hubei Zhiyuan technology group, and Huangpi's orlies is not the same company, the whole project is divided into three phases, one is Rome spring outlets shopping mall, the two is the Red Star MC dragon shopping mall and two one hundred thousand party office buildings, three is the apartment.

Up to now, only 115 thousand square meters.

Core business district

It has been completed, and the two or three phase of the publicity will also be planned for the red star, the United States, and the supporting facilities such as children's amusement parks, hotels and so on.

Today, Rome spring's outlets are less than 30%, and McDonald's is the only restaurant in the park.

According to the analysis of the insiders, the lack of brand resources and low opening rate are the two fatal injuries of Rome spring outlets. During the past 3 years, the store has been in a depressed mood, and 8 of the products sold have been purchased by themselves. The lack of attractiveness in the distinction of brand, category richness, price and grade is lacking.

It is understood that Hubei

Outlet

Rome spring aux, an investment development company, belongs to Hubei Zhiyuan technology group. It is not the same company as Huangpi's orlies. The whole project is divided into three phases. The first phase is Rome spring outlets shopping mall, the two is the Red Star Mall and two one hundred thousand party office buildings, the three is the apartment.

Up to now, only one phase of the 115 thousand square meter core business district has been built, and the two or three phase of the publicity will also be planned for the red star, the United States, the global home outlet Plaza, the later stage, the children's paradise, the hotel and other supporting facilities.


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