Excellent Material Bao CEO Lu Ping: Briefly Describe The Development Of Fabric B2B Industry And Excellent Material Treasure.

The B2B trading field is becoming more and more vertical. Under the Internet, the "light and convenient" characteristics are gradually permeating in all industries. In 2015, the first year of the enterprise service market, the 2B market will generate tens of billions of dollars in the future.

It is reported that 2015 year B2B paction scale reached 18 trillion, among enterprises

The paction size exceeds 15 trillion.

Commodity B2B is no longer strange to the market, and also keeping pace with the pace.

B2B, the service providers in this industry strive to solve the pain points in the industry to meet the needs of the public.

However, it has also been observed that most B2B business platforms involve docking traditional enterprises (as suppliers, channel providers, etc.) to achieve online synchronization and Internet pformation. The difficulty and pressure of pformation will not be small. The interview with CEO, the excellent material treasure, is temporary. He said this problem exists, but interconnection is a trend, and the more effective it can bring, the traditional thinking is gradually being reversed.

In the interview, we made some questions about the fabric B2B industry and its own development.

Interrogative 1: why does fabric B2B demand and pain point appear in recent years?

From the perspective of industry development, we should use Lu Ping as an example.

It is a trend that the market demand has always been there, but the fabric industry is always more traditional. The emergence of textile B2B is the result of the pformation of Internet thinking.

Under the background of diversification, with the improvement of the aesthetic taste of mass consumers, the demand for personalization has also gathered. More and more young people begin to pursue goods and services that reflect individual appeals, and the market demands are diverse. In order to catch up with users, the enterprises need to accelerate the speed from design to production to shipping. This leads directly to the rapid rise of fast fashion, whether it is fast fashion brands such as HM, Zara, etc., but also a large number of "small and beautiful" domestic fast fashion small brands and large clothing enterprises, clothing custom manufacturers also have this characteristic.

According to the existing demand of the industry, the problems faced by the major garment enterprises and designers are the design plan and how to become a commodity in the market. The key link is the fabric service needs to be followed. First, the quality of the fabric needs to be cleared up; secondly, it is necessary to quickly link up and get goods quickly.

The fabric B2B serves as a junction hub to provide symmetric information exchange while saving time and labor costs.

In the case of excellent material treasure, Lu Pingyi mentioned that this is following the trend and the accumulation of resources.

The POP clothing trend of excellent material and treasure company is an information platform for designers to provide fashion trend analysis and design materials, covering 60 000 garment enterprises. According to official data, the total market share of these enterprises is 90%. On this basis, excellent material treasure and POP fashion resources are opened up, and naturally imported, matching information for designers, docking fabric suppliers, so that designers can quickly find cloth, complete the adjustment and paction.

Lu Pingyi said, POP fashion and excellent material treasure is a good combination, enterprises need to know what is popular and what materials can be sold, this is the real demand in the industry.

Question two: there are other enterprises in the industry to invest in fabric B2B. What are the problems that various service providers including gifted material treasure want to solve?

The spot trading of small fabrics is the best choice for fast fashion. The reason is that the traditional supplier can provide fabric production and sales for a long period of time, unable to meet the rigid demand of fast fashion in a short period of time. Secondly, there are a wide variety of SKU fabrics, and the use of data analysis to optimize the cost of selection is also one of the urgent needs.

Lu Pingyi also stressed the importance of helping to achieve rapid docking of resources, ensuring regular goods and channels, and recommending good goods, providing valuable information and services.

Returning to the essence, the essence of B2B paction is an information platform.

Whether slow response or quick response, how to choose materials and how to choose good materials is the rigid demand of enterprise designers or purchasers.

From the point of view of receiving people, excellent material treasure obviously favors business designers, which is a key part of material selection. They know the matching degree of fabric types and design, and the right to choose to speak is also higher and higher. The needs of decision-makers are a benign driving force for the industry and service links.

Question three: more platforms, high-quality suppliers are also competing objects, how to choose suppliers and how to build their own advantages?

Lu Ping 1: the quality suppliers should have several qualities, first of all the quality of the fabric, qualification (shipment capacity and so on) is better; secondly, the e-commerce model is more recognized.

As for the choice of advantages, a platform that can bring benefits to suppliers is a good platform. Behind the realization of benefits is the feasibility of business models and the support of big data.

According to the world clothing shoes and hats net, there are 3 suppliers, 1000 important suppliers, and a new material plus classic material recommendation mode for consumers.

Where there is demand, there is competition.

With the development of B2B, fabric development will combine with new technologies to expand many derivative values, such as marketing programs, financial services, etc. This is a trend, but only needs time verification.

Billion Europe always believes that the intellectualization of products is only a part of completing the mission of service, and the platform is not just a platform, but this is generally the reason.

The value of future data will play a more fine role. The role of fabric B2B is not only simply the paction service, but the dynamic industry chain is more valuable. Lu Ping agrees with one nod.

More interesting reports, please pay attention to the world clothing shoes and hats net.