Yu Jianyong: Promote New Breakthroughs In Digital Technology And Create New Advantages Of Digital Fashion

On April 28, Yu Jianyong, academician of the Chinese Academy of engineering and President of Donghua University, delivered a speech at the 2021 China Textile Innovation annual conference and Design Summit held in Dalang fashion Town, Longhua District, Shenzhen. The following is the full text of the speech:

Dear president sun, director Cao and President Chen, leaders and guests

Good afternoon, everyone!

It's a great pleasure to be here today. In the face of the world's unprecedented changes in a century, it is a new opportunity and challenge for China and even the global textile and garment industry to grasp the new dividend of digital technology and obtain the new growth of digital industry. Under the guidance of China Textile Industry Federation, it is of great significance to establish "digital technology innovation alliance of fashion industry" to link fashion industry and digital technology in the form of innovation ecological community, so as to promote the digital development of the industry. Here, I would like to express my warm congratulations!

Since the new century, the new generation of information technology represented by artificial intelligence, quantum information, Internet of things and blockchain is accelerating the transformation of manufacturing industry to intelligent, service-oriented and green. Digital economy has become a new engine of world economic growth, the commanding height of a new round of global industrial competition and a new driving force to promote the revitalization of the real economy and accelerate the transformation and upgrading. The global epidemic has accelerated the process of digital industrialization and industrial digitization.

General Secretary Xi Jinping pointed out that we should seize the opportunity of the integrated development of digitalization, networking and intelligence, cultivate new kinetic energy with informatization and intelligence as leverage, promote the deep integration of the Internet, big data and artificial intelligence with the real economy, and make the digital economy bigger and stronger. Looking forward to the future, "the 14th five year plan and the outline of long-term goals for 2035" depicts a new blueprint for the construction of Digital China.

Based on the new development pattern, the integration of digital technology and fashion has become a broad blue ocean for the development of fashion industry. First, digital economy is becoming an important source of new competitive advantages of fashion industry. Digital economy will fundamentally change the production mode, consumption relationship and supply chain attribute of fashion industry（ 1) Relying on digital technology and information platform, it will accelerate the transformation from single fixed limited supply to diversified, refined and customized effective supply, and promote the fashion industry to upgrade to large-scale customization, flexible manufacturing and service-oriented manufacturing（ 2) Activate the potential of fashion data elements, realize precision marketing for thousands of people, and improve the viscosity between products and consumers（ 3) To improve the efficiency of supply chain coordination, change the asymmetry and delay of the supply chain, and build a credible supply chain and a transparent consumption chain（ 4) Lead the high-quality development of fashion industry and accelerate the extension of fashion industry chain to the high-end of global value chain.

Second, the fashion industry will give new connotation to the development of digital economy. The integration of advanced technologies such as artificial intelligence, big data, cloud computing, Internet of things, industrial Internet, blockchain, virtual reality and augmented reality with the application demand and data resources of digital technology in fashion industry will give birth to a new digital fashion format and mode with intelligent prediction, intelligent design, intelligent manufacturing, intelligent publishing and smart marketing as the core, It will lead to profound changes in the value of fashion industry elements, mode of production, product form, market rules and innovation paradigm, and further feed the development of digital economy.

Third, the digital fashion industry has ushered in the best opportunity for development. China's fashion industry has not only the advantages of scale and technology of manufacturing economy, but also the demographic dividend and consumption potential of market economy. The new development pattern of "big cycle" and "double cycle" has laid a full application scenario, rich data resources and imaginative value space for the deep integration of digital technology and fashion industry.

Standing at a new historical starting point, the establishment of "Digital Technology Innovation Alliance for fashion industry" today will play an important supporting role in realizing major breakthroughs in key technologies, cultivating compound innovative talents, promoting efficient coordination of resources, and promoting high-quality development of the industry. It is expected that the "digital technology innovation alliance of fashion industry" will follow the development ideas of innovation oriented, value oriented and mechanism centered, promote new breakthroughs in digital technology, accumulate new kinetic energy of fashion industry, and create new advantages of digital fashion.

First of all, innovation is the key to promote the development of digital technology in fashion industry. The application of new generation information technology in fashion industry is still in its infancy, and there are a lot of basic research and core key technologies to be explored. The alliance should gather professional strength, systematically study and analyze the development trend of global digital technology, provide advanced applicable technology, excellent solutions and successful practice cases for the digitalization of fashion industry, and establish the strategic leadership of digital innovation in fashion industry; The member units of the alliance should strengthen the research and development of key technologies, the integration of related technologies and the agile development of industrial application, so as to enhance the innovation vitality.

Second, value oriented, strive for new growth of fashion industry. Aiming at the effective demand and professional scene of fashion industry, the alliance should absorb and export innovative resources from upstream yarn and fabric to downstream design, accessories, garment manufacturing and terminal retail, and jointly carry out the application practice of digital technology research results, improve the matching degree of technology, products and market, and enhance the digital design, production and production of textile and garment enterprises The ability of operation and decision-making to jointly obtain technological innovation income and expand market growth opportunities.

Thirdly, we should take mechanism as the core to promote the coordinated development of digital economy in fashion industry. The digital technology of fashion industry is integrated in many fields. The alliance should establish a new mechanism of collaborative innovation to promote the transformation of fashion industry from "one-way collaboration" to "network collaboration" and "distributed collaboration", and from "intra boundary collaboration" to "cross-border collaboration". Through mechanism innovation, we can provide the guarantee of organization mechanism for "great synergy", form a brand-new industrial system network, and create a new digital fashion ecology of mutual benefit and win-win.

Finally, I wish the "fashion industry digital technology innovation alliance" fruitful practice, and make important contributions to promoting the sustainable development of digital economy of fashion industry, meeting the needs of people's better life and creating a better future for the industry! Thank you!