The Order Crisis Of Overseas Epidemic Situation, Keqiao'S Foreign Trade Home Textile Enterprise Is Very Strong.

"After the resumption of work, more than 60 containers have been issued, and sales have increased by 20% over the same period last year. New orders are scheduled for the end of this year and are working overtime." Recently, in the warehouse of Shaoxing Mora Home Textile Co., Ltd., Shuguang Road Industrial Park in Keqiao District, Hu bin, the head of the company, arranged for the workers to step up the packing of the new batch of goods.

"Mora home textiles" is a comprehensive import and export company which combines fabric weaving, textile finishing and home textile production. It mainly produces blankets, mattresses, cushions and other home textile products. Its products are exported to Europe and the United States, and offices in the United States, Denmark, Germany, southern Europe and South America have achieved sales last year. One point two Billion yuan.

The sudden outbreak of the epidemic brought great impact on many enterprises. Many textile enterprises in Keqiao have indicated that overseas orders have been dropping sharply, while Mora's home textiles are quite promising.

"We have already prepared the raw materials and fabrics before the Spring Festival, and the order is still in accordance with the original plan after resuming work." Hu Bin told reporters that in order to give a "reassurance" to production, foreign customers specifically sent an email to make a promise: "no matter what happens, we will not cancel the order, please rest assured of production."

Why does the order of "Mora home textiles" not decrease instead of increase? "Innovation, green, service." Hu Bin summed up the three point: the European and American markets have a very high demand for green products. The company has done well in the production process, and has won the nation's first full production chain GRS (recycled environmental certificate), and has invested in weaving, warp knitting, printing and dyeing, cushions, quilts and other factories throughout the province, covering the upper and lower reaches of the industrial chain. Compared with a single type of foreign trade enterprises, the pressure is stronger and the bottom is more.

"Generally speaking, the patterns we send out can satisfy customers." At this point, Hu Bin is very confident. In recent years, the company has introduced flower design high-end talents, hired German fashion designers, and the flower styles designed are also more compatible with international aesthetic standards. Every year, we invest 500 thousand yuan to research and develop new products. At present, there are three hundred or four hundred kinds of home textile varieties in our company, and we also have the exclusive 3D printing products series in the whole region. "It only takes 30 seconds from the machine under the cloth, the filling and the washing, and the springback is fast. The production efficiency is greatly improved, which is very popular in the international market." He said.

It is understood that after the outbreak of the global outbreak, many foreign trade enterprises in Keqiao encountered problems such as cancellation of exhibitions, delay or cancellation of orders and so on. Foreign textile enterprises are not optimistic about the current situation. However, the test brought by the epidemic is also the driving force for textile and foreign trade enterprises to become bigger and stronger. At the moment, in the face of "epidemic bottleneck", a number of "contrarian growth" enterprises like "Mora home textiles" have sprung up in Keqiao, and occupy a place in the "epidemic war" through technological innovation, transformation and upgrading.

In order to help textile foreign trade enterprises tide over the difficulties, a series of new policies have been put forward in Keqiao District of Shaoxing. The scope of subsidies for exhibitors is extended from key exhibitions to all overseas exhibitions, encouraging enterprises to make breakthroughs in the light market of the epidemic situation, implementing the government's joint insurance policy of export credit insurance, eliminating the worries of enterprises in the high-risk period, and accelerating the policies of foreign trade enterprises. Cash to solve the cash flow problems encountered by enterprises.