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Chinese Valentine'S Day Activity: Red Bean Group Invites You To The CCTV Party
The 2021 Chinese Valentine's Eve Party of China Central Radio and television, which is exclusively presented by Hongdou Group, will be broadcast on CCTV-3 variety channel at 19:30 on August 14.
The annual CCTV Qixi evening party is a refreshing audio-visual feast. It is reported that the theme of this year's Chinese Valentine's Eve party, with the theme of "love · own light", has been successfully recorded in the Qixi Park of Kunming Lake in Xi'an, the legendary birthplace of the love story of the Cowherd and the weaving girl. The creative stage presentation, the starry performance lineup and the unique program design will bring us amazing audio-visual enjoyment once again.
Chinese traditional culture has a long history, and the number of cultural forms and types precipitated by 5000 years of Chinese civilization is countless. How to make "excellent traditional culture" shine brilliantly in today's society is an important issue in today's society. In 2001, with a high sense of social responsibility, Hongdou Group took the lead in holding the first "red bean Tanabata Festival" in China, advocating Chinese people to celebrate their own Valentine's day. In the past 21 years, through pen meeting, poetry contest, evening party, collecting the most beautiful love story, variety activities and other forms of carrier, we have continued to carry forward the Chinese Valentine's day culture. Such persistence stems from the real cultural confidence and the persistence of traditional Chinese culture.
On May 20, 2006, Qixi Festival was listed in the first batch of national intangible cultural heritage list. In July 2010, Qixi Festival was identified as one of "our festivals" by the seven ministries and commissions of the Central Committee. With unremitting efforts, red bean Tanabata Festival has become a popular Chinese sentiment Festival, which shows that traditional culture has the value of re creation and extensive needs of the masses.
It is also the original intention of Hongdou Group and CCTV to present the Chinese Valentine's Eve party specially for six consecutive years. Art as the body, culture as the soul, equipped with CCTV, a professional and popular platform, will let more people feel the beauty of the Tanabata culture. This year's CCTV Chinese Valentine's Eve party was filmed in Xi'an Kunming Chi Qixi Park, the legendary birthplace of the love story of Cowherd and weaver girl. It is not only a romantic resort for young men and women to pledge their love commitment, but also carries the details and essence of Chinese traditional culture for thousands of years.
Let the audience really feel the beauty and shock of traditional culture, this is the real cultural audio-visual feast. The party will take three chapters of "love hidden in the light", "love from the time" and "love in the glory of a hundred years" as the main line. In the romantic ancient rhyme and beautiful scenery, the party will explore the pure love between lovers and the sincere love in the context of traditional culture with the form of songs, dance, musical, scene performance and cross screen linkage The blazing love in the glory of the family and the country for a hundred years has played a multi-faceted stage of "love". The party adopts Ar + XR virtual stage technology, image sliding screen technology and "water, land and air three habitat stage" black technology to create an audio-visual show combining virtual reality with reality, integrating culture into singing, dancing, rhythm and visual effects, so as to make the people have empathy.
In addition to the amazing stage and surprise programs, the party also had an all-star performance lineup that ignited the stage. Cai Ming, the queen of the aura, performed "Gao Meng" in contrast with the colorful youth group; Zhang Shaohan and Huang Minghao, a new born singer, are competing on an alternative stage; The legend of Phoenix, the national combination, has broken through itself and completed the high burning stage show; There are also special guests from "thousands of miles away" that make the audience excited. What kind of spark will be created by unexpected partners, broken dimensional combination and creative mix and match? Let's wait and see.
The reason why Chinese civilization has been able to develop for a long time is inseparable from its inheritance. It is the bounden duty of every Chinese descendant to inherit traditional culture and let it be spread and praised all over the world.
Carry forward excellent traditional culture
Start with every traditional festival
August 14 evening prime time
Let's lock in CCTV-3 variety channel
Turning time and space with music and shuttling between the virtual and the real
It's beside the Kunming Lake in Xi'an
Go to a romantic engagement of Chinese Valentine's day culture
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